Brera Design District Brera Design Week 2018 is a project of Brera Design District and Studiolabo

Purpose and Completeness.


With "Purpose and Completeness.", during the Milan Design Week, Agape12 takes its narrative on the evolution of contemporary living one step further, presenting its comprehensive and multifaceted product offering through a selection of spatial solutions and new designs. Objects and systems designed for architecture, whose dimensional, functional and aesthetic versatility enables them to explore its boundaries while, at the same time, indicating future directions.

Within the showroom's renewed spaces a number of episodes present new and interesting takes on the contemporary domestic landscape: effortlessly complete solutions, each with its own mood and intent, capable of maintaining a stimulating degree of abstraction while highlighting the strength of Agape12's complementary brand offering. 

Timeless sensibilities decline variety and simplicity. Surfaces become objects that play with sculptural forms and rigorous geometries in the curated lighting, carefully following function while always playing by the same, unwritten design rules throughout every environment, uniting every proposal in an easy to read ensemble bathing in the pure whiteness of the showrooms envelope. 

An all-encompassing vision in which Agape’s classics and new products (by Benedini Associati, Konstantin Grcic, Gwenael Nicolas, Patricia Urquiola, Neri&Hu, Marcio Kogan, LucidiPevere and Studiopepe) find their ideal setting thanks to the help of carefully selected partners. Antrax, Key Cucine, Matteo Brioni and Effegibi will once again be on show, while this year’s edition will see Gypsum and CP Parquet make their debut in via Agape12, to provide a full and carefully selected range of products of the highest quality, as has always distinguished the showroom in the heart of the Brera district. The installation will be completed by contributions from File Under Pop, Manifesto Design and also Oyuna and Lanzi, making their first appearance in Agape12. A special thanks to Aesop for providing styling products and Astep for attending with lighting elements.

Exhibition design and graphics by Agape Retail with Gergely Àgoston. Styling by Roberto Barazzuol.

Activities schedule

April 17
10:00 — 21:00 Exhibition
April 18
10:00 — 21:00 Exhibition
April 19
10:00 — 21:00 Exhibition
April 20
10:00 — 21:00 Exhibition
April 21
10:00 — 21:00 Exhibition
April 22
10:00 — 21:00 Exhibition

& companies


For 40 years, we have been conceiving new ways of enjoying the space and time of bathing. Time, light, form and matter, a comprehensive and revolutionary vision for contemporary living since 1973.


Agapecasa extends the vision of Agape to the whole of domestic life, with original products that are refined, functional and modern. The "Mangiarotti Collection" is a collection of furniture, design classics made from prototypes, designed by Angelo Mangiarotti from the early 50s onwards.

Antrax IT

Antrax IT is a radiators design manufacturer which has made quality its primary goal, from the very outset using cutting-edge production technology and internationally renowned designers.

CP Parquet

CP Parquet has a vocation for seeking beauty in harmony with nature: for over 30 years it has been producing top quality wood flooring exclusively in Italy, using the best wood types and paying careful attention to the environment, human wellbeing and refined crafted finishes.


Effegibi was established in 1987 as a producer of Finnish saunas. Through the years it brought this product in private homes to the general public. Later on, Effegibi also developed the Hammam project and became an admired supplier in the "well-being" area for public and, above all private locations

File Under Pop

File Under Pop is directed by Josephine Akvama Hoffmeyer. J. A. H. is the sole founder, and for 14 years, the creative director of Made a Mano. The vision of File Under Pop is to transform rooms fundamentally by clothing surfaces with unique hand crafted tiles and lavastone, wallpaper and paint.


Gypsum manufactures plaster, laminated polystyrene and high-performance concrete products to create architectural and industrial design elements. With Pigmenti (design Merendi and Vencato) Gypsum introduces its first collection of high-performance concrete tiles with unique characteristics.

Key Cucine

Key Cucine promotes a contemporary tailor- made kitchen design, in a huge range of shapes and arrangements made of innovative materials, to custom every project, according to customer needs, with a sustainability vision.


Lanzi collection starts to find new shapes and a passion for everything “furnishing” reflecting a precise vision of essentiality.

Matteo Brioni

Matteo Brioni company, headed up by Matteo himself - architect with a passion for form and a vocation to build, is dedicated to producing natural finishes for architecture and interior design with a material that has been an essential element in the industry for centuries: raw earth.


Unexpected. Cashmere Constructions. To Live In. Founded in 2002, OYUNA was born out of a desire to showcase Mongolian cashmere in a modern way. HOME, WOMENS WEAR, TRAVEL & ACCESSORIES.


High end enterprise that was established in 2006 with the inheritance of Tonuccidesign's Studio experience founded in 1970. Un interior decoration aim focusing on the culture of design respecting nature and men using natural materials. The whole production is exclusively Made in Italy.


via Statuto, 12

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